The signing of the trade agreement between the European Union and Mercosur on January 17th opens a particularly important chapter for internationalization, given that it constitutes one of the world’s largest areas of economic integration, in a region with significant growth potential and a potential market of over 700 million consumers.
Beyond its political dimension, this agreement establishes a legal and commercial foundation with a direct impact on goods, services, investment, sustainability, and strategic supply chains, among other areas.
Thus, due to its productive structure and its historical position in Latin America, this agreement can represent a significant structural opportunity for expansion for Spanish companies.
Tariff Reduction and Market Access
The agreement provides for the progressive elimination of tariffs on a large portion of European exports, which is expected to lead to a significant increase in exports. This could create a framework that helps reduce barriers, improve the predictability of transactions, and strengthen competitiveness among companies.
However, access to this measure will be conditional upon proper management of technical compliance, including strict adherence to rules of origin, correct tariff classification, and appropriate customs documentation.
Comprehensive support from Feliu N&I
At Feliu N&I, we support Spanish companies in their access to and consolidation within all Mercosur markets, offering assistance with any issue related to internationalization, thanks to our community of partners and network of local specialists. This allows us to provide a practical and coordinated approach for each phase of the process:
• Entry strategy: exporting, distributors, agents, alliances, joint ventures, or implementation.
• Regulatory and operational support: technical requirements, regulations, certifications, customs, taxation, and contracting.
If your company is considering expanding into Latin American markets or reviewing its strategy in the region, this new framework presents a solid opportunity to analyze options and define a realistic roadmap, prioritizing the countries and channels with the greatest potential according to your sector and growth objectives.
